Home » Open Innovation - Innabler

.“Leverage external ideas, increasing customer satisfaction and innovation potential all at the same time.”

Talent is everywhere. There are always more brains outside than inside your organization. And all of your customers are out there too.
Your customers are giving you clear signals every day about their likes and dislikes, about how to improve your products and cement their loyalty to your brand. Yet too often, organizations have no formal process in place and this essential information ends up nowhere.

Although Open innovation means different things to different people, at the core of the concept lays the practice of opening up the innovation process externally, namely, to customers, partners, suppliers or other stakeholders for problem-solving and co-creation.

Opening the innovation process to the outside world usually has some or all of these drivers:

Publish company-specific needs and benefit from external expert networks for problem-solving.
Listen to the “voice of the customer”.
Connecting the business with external stakeholders.

An easy integration of external contributors and problem solvers into the innovation process is key to success, in order to cooperate with other organizations and experts from outside in a controlled environment, without disclosing secure content. That way, you could target specific customers, partners and concerns, and connect to the internal staff to respond with the best solution quickly.

But when you start an Open Innovation initiative you don’t know how many users you are going to engage with, so dealing with an unlimited number of people participate in your Open innovation initiative must be considered. Also, being prepared to answer people’s questions is the only way of creating a strong community of stakeholders interested in supporting your organization and improving your products and services.

The use of unconnected systems for managing Open innovation initiatives across your business leaves key ideas in the dark. Even standalone solutions can come up short, often amounting to a “dead letter office” where ideas collect but fail to deliver on their potential due to lack of integration with the rest of your systems. Our solution changes all that.

Main Benefits

Simplicity at the start and sophistication only when you need it - You don’t have to use all of its capabilities at the outset. Start simply, explore new capabilities for greater levels of process maturity, according to your strategy and pace of transformation without any kind of new implementation or customization.
Solves the gaps in the Process Governance & provides ownership and control to the Business Process Manager while pleasing IT and senior management.
Implement your own Open innovation best practices - Our solution provides a flexible and customizable software solution to establish organization-specific Open Innovation strategies, by connecting customers, partners, users and researchers to an innovation community, according to your own model and needs.
Use the same authentication your customers already use - you have several different methods of authentication: password, Google, Facebook, Gmail and other national specific authentication standards, such as Citizen Cards.
Many people: one discussion - Know what your customer’s want. Capture new ideas and product enhancements with the richness, focus, and timeliness that were never before possible. Unique features such as tagging, categorization, and watch lists enable members to gather around idea discussions and to build on others’ comments, creating a powerful fact base on which to drive your decision-making.
Customers become advocates fostering long-term loyalty - Everyone loves to feel that their voice is heard and appreciated, and an Open innovation community is the best way to let your customers know you’re listening. In fact, statistics show that customers who interact with a company via a community are 50% more likely to recommend the company to others
Public or by-invitation-only: you choose - Create both public and private communities to maximize reach while ensuring confidentiality and protecting intellectual property. Or, generate new ideas in a public community, and use a private advisory panel of your best customers to refine and flesh out the ideas most favorable in their eyes. And you can also define different web links for each of them, while using the same system.
Value of contributions matters - Identify and track the community members who contribute the most value by analyzing their activity and the past performance of their ideas. Then use reward systems to provide recognition and incentives to encourage even greater participation.
Know what’s most important - From thousands of ideas, you can refine and select the very best. Features such as tiered voting, scoring, and ranking enable you to watch as ideas gain interest and excitement from the community. Members submit, enhance, and refine ideas for you. Gain precise insight as users vote on the relative importance of each idea, not just like or dislikes.